First and foremost, we are a proud woman-owned business! That woman, Kellie Pruitt, took a long road to entrepreneurship and the restaurant business. She served in law enforcement – yes, as a cop! – and then got into public accounting throughout the 90s and 2000s. Then, after earning her way to a Chief Financial Officer role and helping list an Arizona-based company on the New York Stock Exchange – not to mention finding true love – Pruitt wanted a change.
Always a wine lover, in 2014 she purchased a little wine bar called Rock’n’Vine in North Scottsdale, rebranding it as Grape Bistro. It was cute, but hidden deep within a shopping center. So, in 2016 she moved the wine bar to a much larger – and very visible space – on the southeast corner of Pinnacle Peak and Scottsdale Road. It was a great move – business boomed.
But, in mid-2016 a family tragedy struck.
As a result, Pruitt had to move away from the day-to-day operations of the space and focus on her family, as well as learning to cope.
During that time, hiking Pinnacle Peak Mountain was a major respite for her.
Over the next 18 months, she and her family worked hard to heal, but the business felt the brunt of her absence.
By January 2018, Pruitt knew she either needed to close Grape or do something new, in part to throw herself into something creative to help herself heal.
Working with a marketing company, together they dreamt up PNPK, named in homage to Pinnacle Peak Mountain and the impact it had on Pruitt’s life. For the menu, they came up with the concept of offering flights of nearly everything on the menu – both food and drink – to encourage sharing and conversation.
The space opened in March 2018 and is set on being a part of the fabric of the surrounding community.
Still focused on offering great wine, there are more than 150 to choose from, not to mention craft beers with a focus on local options as well as cocktails designed with Pinnacle Peak and the Southwest in mind. PNPK’s signature cocktail is called the Tickle Me PNPK Punch, which is made with Arizona prickly pear, ginger ale and sparkling wine. Pruitt notes that $1 from the proceeds of each of these cocktails sold will be donated to the Friends of Pinnacle Peak Park, a volunteer group that ensures Pinnacle Peak Park is maintained and cared for on a daily basis.
So, now that you know our story – come on in, grab a drink, and tell us yours!